Tuesday, October 2, 2012

key performance indicators on your dashboard?

Be sure to track these KPI's:
1)Referral traffic sources and YOY growth, from keywords, email campaigns, social media marketing & the like.
2)Conversion rates, including sales, but also other goals: email list growth, webinar attendance, downloads, or social media participation.
~What else do you monitor?
Also see INC mag's list of marketing KPIs.